Millie’s Top Ten April K-Pop Music Videos
This year, April releases have brought out a combination of cute and crazy comeback. It seems to be either cute, bubblegum-pop love songs about Spring, or funky tracks with crazy music videos. It’s either one or the other for this month!
Note: This chart is just my personal favorites and does not reflect any music video views or digital/album sales.
10. M.I.B – Nod Along
M.I.B made their comeback with their new single “Nod Along” that expresses their desire for their girl to ‘nod along’ and say yes to getting back together. The music video is quite ordinary but the song is beautiful, and it makes me feel sad that this four member group is so underrated. This is the group’s third comeback with “Nod Along” being the promotional song for their album “Money in the Building”. Previous hits have been “Only Hard For Me” and “G.D.M”, along with all the members debut singles.
9. K.Will – Love Blossom
K.Will came back with a new fresh single “Love Blossom” that actually has the solo singer appear in his own music video (granted it was for only around ten seconds but still, making progress). “Love Blossom” is a typical spring love song but with a not so typical love music video. The two leading roles are played by Infinite’s L and Sistar’s Daesom; L’s character has the lowest position in his workplace, and when his bosses decide to visit an amusement park (what are they doing at an amusement park in the first place?) he is treated badly and taken advantage of for being the rookie. In retaliation, when they all go on a spinning ride he gets a gun, kills the person working the ride and traps his tormenting bosses on the never ending spinning ride. Then later he meets Daesom’s character and they have endless ice cream and explore the grounds like a couple in love. I enjoyed the song, but can’t really understand how they thought the music video plot would match.
8. Ga In and HyungWoo – Brunch
Gain In and Hyungwoo (contestant in MBC Star Audition “Great Birth” Season 1) collaborated, making this Ga In’s first duet album, “Romantic Spring”. Their title track is called “Brunch” and is a very cute song (like “nauseating couple in love” cute), that has a couple expressing their love for each other as they eat brunch together. The music video follows this theme with the two singers meeting for brunch and then they spend the rest of the day as a romantic date; visiting the beach, the amusement park, and feeding each other street food. This is a sweet song that shows the softer side to the fierce Ga In.
7. U-kiss – Should have treated you better
U-Kiss has unleashed a new sub-unit onto the K-pop world called “U-Beat”, made up of rappers Eli and AJ (and for these promotions also includes Vocalist Kevin). U-Beat has made their debut very soft and sorrowful with their title track “Should Have Treated You Better”; a song expressing regrets of not showing enough to the person they loved. I would have expected something stronger since this is a sub-unit with the rappers of the group, but U-Beat has assured fans through interviews that they will come back with a new song in the future that will show their other sides. I’ll be waiting for you AJ and Eli!
6. G-Dragon – Michigo
Just when I think G-Dragon can’t get crazier he comes out with a new music video that always proves me wrong. “Michigo” follows the G-Dragon style strictly with absurd props such as a pink elephant, big feet, evil minions with masks, crazy hairstyles and outfits only Big Bang’s leader could pull off. Let’s put it this way; it’s what you would expect, just double the crazy.
5. Shinee – Why so serious?
Oh where do I begin? A lot of fans are quite upset that since Jonghyun was injured from his car accident, why SME decided to go ahead with this follow-up track when their lead vocalist would be absent from almost all promotions. Even though I too miss our “Bling Bling Dino”, I thought Shinee did a good job of pulling it together. However, it didn’t really feel like a Shinee comeback, more like a “Taemin + others”. I’m not hating on the maknae, just observing that he got some more screen time and lines in comparison to the members. I like the song itself though. “Why So Serious?” is exactly how it sounds; it’s a very funny, and upbeat song with very relaxed choreography compared to some of Shinee’s intense choreography. Not the best Shinee song, but still a fun song.
4. Jay Park – Joah
Sexy solo artist Jay Park came back with several songs lately with my favorite being “Joah” a…cute song? Yes, that’s right; when Jay Park actually has his shirt on, he is a very cute boy with a charming smile. Jay Park has not disappointed me yet, especially not with this song that is so simple but happy-going. It’s bound to leave anyone who hears this song in a good mood. Paying respects to his hometown, this music video is filmed in Seattle as Jay Park takes you through the streets he grew up in.
3. 4minute – What’s your name?
Squeezing out its release in the last days of April, 4Minute came back with their latest single “What’s Your Name?” Spunky and sexy at the same time, 4minute went back to their roots and gave their fans another colorful and sexy music video to match this infectious song. This music video however became very strange, very quickly. Apparently if 4minute rejects anybody they turn into Zombies and attack. Not my favorite 4minute song, but it didn’t disappoint.
2. Psy – Gentleman
Psy made his first comeback after the amazing global success of “Gangnam Style” (which I’m pretty sure everyone has seen by this point), with his new title track “Gentleman”. Psy’s new music video had the same amount of craziness as the last one; with Psy acting like a jerk towards everyone but in the end gets bested by the leading lady (Ga In). Nothing can beat Gangnam Style but Gentleman was a strong follow-up that defiantly made me go back to the “Abracadabra” phase.
1. BtoB – Second Confession
This is a new cute comeback from Cube’s latest boy group, BtoB (Born to Beat). The BtoB boys themselves picked out this concept – it’s about a broken relationship with the guy asking the girl for a second chance to start over. The music video shows the boys in different parts of Seoul, with the “confession letter” magically passing by all the boys. Even cuter is the dance version, or more known as the “Pajama” version, where all seven boys dance away in cute pajamas. It only took one time but I fell completely in love with the song.